THE CRANKBROTHERS RACE CLUB

 

Back to the golden era of mountain bike racing. 

The Race Club was the official pro team for crankbrothers that featured two of the sport's top women, Chloe Woodruff and Judy Freeman. The team was an extension of the crankbrothers brand that focused on design while showcasing the latest and greatest components from crankbrothers. Chloe and Judy embodied the spirit of crankbrothers as elite athletes riding and racing all disciplines of off-road cycling.

 

PROJECT DETAILS

  • Design and identity
  • Print material
  • Apparel
  • Team sponsor negotiations
  • Team management

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